ABOUT US

We create clarity when technology moves faster than strategy

A small, senior core team that has worked together for a long time, with global experience across SaaS, GTM, and AI transformations, from early-stage to scale.

Muhammad Osman Khan

Product and GTM

Product leader across venture-building and scale-up environments. Links product to GTM to move organisations from ambiguity to executable growth, so product decisions drive commercial outcomes.

Previously at GWI, AppyWay, Upwork

Ahtsham ul Haq

Technology and Infrastructure

Engineering leader with a background in research and technology architecture. Brings rigor to AI products, helping teams move from experimental prototypes to reliable, production-ready foundations.

Previously at Technical University of Munich

Owais Qadeer

Digital Transformation

Management consultant across strategy, operations, and growth transformation. Brings clarity to change, helping teams move from analysis to execution when environments are complex and shifting.

Previously at Adecco, Atos, Rolls-Royce

Mark Jefford

Strategy and Growth

Strategy leader across SaaS, media, and data-driven businesses. Helps organizations navigate market transitions and strategic shifts by bringing clarity to growth strategy and long-term positioning.

Previously at GWI, YouGov, Guardian